How to Stage Your Home for a Faster Sale: A Guide to Sellers

A seller's guide on how to professionally stage your home for a faster sale.

11/5/20245 min read

dresser beside sofa
dresser beside sofa

How to Stage Your Home for a Faster Sale: A Guide for Sellers

Selling a home quickly often depends on the first impression it makes on potential buyers. One of the most effective ways to make your home stand out and sell faster is through home staging. Staging is the process of arranging furniture and decor to highlight a home’s best features, making it more appealing to prospective buyers. Here’s a comprehensive guide on how to stage your home for a faster sale, ensuring that it’s seen in the best possible light.

1. Declutter and Depersonalize

The first step in staging is to create a clean, inviting space that allows buyers to imagine themselves living in the home. Start by removing personal items and decluttering every room.

- Remove Family Photos: While it may feel strange to strip your home of personal touches, family photos, kids' drawings, and personal memorabilia can distract buyers. Removing these items allows buyers to envision their own lives in the space.

- Clear Surfaces and Storage Areas: Clear countertops, tables, and shelves to create a more spacious and organized look. Buyers are often drawn to homes that feel spacious, so be sure to organize closets, cupboards, and storage areas to showcase the home’s storage potential.

- Declutter: Remove excess furniture and decor that may make rooms feel crowded. Minimalism helps rooms appear larger and allows key features, like fireplaces or windows, to stand out.

Pro Tip: Consider renting a storage unit for items you’ve removed from the home. This will keep them out of sight during showings and reduce the clutter in your living space.

2. Deep Clean Every Room

A clean home shows buyers that the property has been well-maintained, which can be a huge selling point.

- Hire a Professional Cleaning Service: A professional deep clean can make a huge difference. Focus on windows, baseboards, carpets, and other often-overlooked areas.

- Pay Attention to Bathrooms and Kitchens: These areas are especially important to buyers. Make sure tiles, fixtures, and appliances are spotless, and remove any signs of mildew or stains.

- Remove Odors: Eliminate lingering odors from pets, food, or smoke. Use natural methods, like baking soda or activated charcoal, to absorb smells, or light subtle, neutral-scented candles before showings.

Pro Tip: Fresh flowers and lightly scented candles can add a pleasant aroma to your home, making it feel welcoming without overwhelming buyers with strong fragrances.

3. Arrange Furniture Strategically

The way furniture is arranged can either open up a room or make it feel closed off. The goal of staging is to create a flow that feels open, inviting, and highlights the home’s best features.

- Create Functional Spaces: Arrange furniture to show buyers how each room can be used. If you have a small, awkward space, consider creating a cozy reading nook or small office setup.

- Keep Traffic Flow in Mind: Arrange furniture so buyers can move easily from room to room. Avoid blocking pathways with large pieces, and make sure entryways are clear.

- Use Mirrors to Add Depth: Mirrors can make rooms appear larger and brighter by reflecting light. Consider placing a mirror in rooms that don’t get a lot of natural light or feel small.

Pro Tip: Avoid pushing all furniture against the walls. Positioning furniture closer together in seating arrangements creates a more intimate, inviting look.

4. Focus on Lighting

Good lighting can make any space feel warm and inviting. Make sure each room has a mix of natural and artificial lighting to showcase it in the best possible way.

- Maximize Natural Light: Open curtains and blinds to let in as much natural light as possible. For darker rooms, consider using sheer curtains that allow light to filter through.

- Add Lamps for Layered Lighting: Use floor and table lamps in addition to overhead lighting to create a well-lit environment. Lamps can be especially helpful in rooms that don’t get much sunlight.

- Use Warm, Soft Bulbs: Avoid harsh, bright lights, which can make rooms feel sterile. Use warm, soft bulbs for a welcoming atmosphere.

Pro Tip: Make sure every light fixture has a working bulb, and consider using LED bulbs to brighten up spaces without adding a yellow tint.

5. Add Neutral, Inviting Decor

Neutral decor allows buyers to see the potential of the home without being distracted by bold colors or unique design choices.

- Choose Neutral Colors: Stick to a neutral color palette, like whites, grays, and soft beiges, which are universally appealing. Repainting walls in neutral shades can help buyers envision their own style in the home.

- Incorporate Cozy Elements: Use soft blankets, area rugs, and decorative pillows to create a warm and inviting environment. These touches make rooms feel cozy and comfortable without being too personal.

- Avoid Overly Trendy or Bold Decor: While it’s great to add a few stylish touches, avoid decor that could be polarizing. Simple, classic decor works best.

Pro Tip: Greenery is a great addition to any room. Add a few houseplants or fresh flowers to bring life and color without overwhelming the space.

6. Highlight Key Features

Every home has unique features, and staging is an opportunity to make those features stand out.

- Emphasize Architectural Details: If your home has built-in bookshelves, crown molding, or a fireplace, make sure these elements are highlighted. Arrange furniture around the fireplace, or add decorative items to shelves that draw the eye.

- Showcase Outdoor Spaces: If you have a backyard, patio, or balcony, stage these areas to show their potential. Add outdoor furniture, string lights, or potted plants to create an inviting outdoor space.

- Use Art to Highlight Focal Points: Add tasteful artwork to highlight specific areas, like above a fireplace or in a dining room. This adds personality without being overly specific.

Pro Tip: Use accent lighting, like small spotlights, to draw attention to architectural details or art.

7. Make the Entryway Welcoming

The entryway is the first impression buyers will get, so make sure it’s warm, welcoming, and memorable.

- Add a Doormat and Fresh Flowers: A doormat with a welcoming message and a vase of fresh flowers on an entry table make the entryway feel inviting.

- Keep It Clutter-Free: Remove shoes, coats, and personal items to create a clean, open space.

- Add a Mirror: If your entryway is small, a mirror can make it feel more spacious and reflect light.

Pro Tip: If there’s space, add a small bench or console table in the entryway to show how it can be a functional space for greeting guests.

Conclusion: Staging as an Investment

Staging your home may require some effort, but it’s an investment that can pay off in a faster sale and potentially higher offers. By decluttering, cleaning, arranging furniture strategically, and focusing on lighting, neutral decor, and key features, you can make your home more appealing to a wide range of buyers. With careful staging, your home will not only stand out but also allow buyers to envision it as their own, increasing the likelihood of a quick and successful sale.

If you’re ready to list your home and need help with staging or other aspects of the selling process, reach out today—I’d be happy to guide you through it!

Ryan Erwin (609)707-0180

Empower Keller Williams Philadelphia (215)627-3500